UK 'is a nation of designer handbag lovers'

Published: 04th July 2012

UK 'is a nation of designer handbag lovers'
UK shoppers may not be known for their high class tastes, however a new study has shown that designer shopping habits may be more common than expected.

British shoppers love their designer handbags more than any other country, according to research conducted by the Digital Luxury Group.

The analysts determined this by looking at global online shopping habits, measure demand against each country's active internet population, which proved that UK consumers have the highest affinity for luxury handbags, with 422 searches per 1,000 internet users.

This is in comparison to 315 in the US, 196 in Italy and only 185 in France.

In the UK Mulberry was named as the most searched bag brand, while Coach was found to be the world's most in demand designer handbag maker.

Other top brands include Louis Vuitton, Chanel, Gucci, Lonchamp, Prada and Hermes.

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