Jessie J lands Henry Holland tights campaign

Published: 17th October 2011

Jessie J lands Henry Holland tights campaign
Jessie J has been chosen to front the latest leg wear campaign from Henry Holland.

The Price Tag singer will now front the Pretty Polly Statement Tights collection and features in a new ad, where she is dressed like a comic superhero.

Appearing in front a Batman-inspired backdrop, Jessie J is pictured in a pin-stripe body suit, skyscraper heels and black suspender tights.

In an interview with Grazia Daily, David Hinchliffe, brand director at Pretty Polly, explained that the British pop star was a natural choice to star in the campaign as "she's got awesome style".

"The campaign is all about how our tights make a girl feel, it's about empowering a girl when she's wearing our products and recognising the effect she will have on the people around her," Mr Hinchliffe claimed.

Jessie J is enjoying a successful year, recently winning four MOBO awards and appearing as a guest judge on the X Factor.

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Jessie J lands Henry Holland tights campaign
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